At the time I met Debra, I was working 12-14 hours a day on music production, writing, engineering, producing, going to conferences, designing websites, writing newsletters, etc. I worked until I felt sick, I worked until my eyes were going bad but nothing really changed. I was getting nowhere fast.
I began consulting with Debra twice a month, I believe. We started very structured. I created excel sheets and tracked every bit of time I spent on activities. We began breaking activities out, was it marketing? was it creative? was it production? was it budget?
Debra also had me work intensively on goals, internalizing goals and breaking them into doable chunks. What became obvious over time is that I was spending 90% of my time on the least important aspects of my business. I had no balance.
Through work and feedback with Debra I was able to work less, accomplish more and most importantly to set up systems that I didn’t have to reinvent over and over the way I was doing before when I problem solved.
A second major block presented itself. Feelings of guilt and shame made it difficult to network and build a successful business. I was unassertive, apologetic and unwilling to really pitch my skills or my work.
Debra did one NLP/hypnosis session using some fairly modern psychological techniques (I’ve since researched them) and it was like someone turning a switch. I ceased to feel guilty, I no longer felt the need to be apologetic about my craft.
To make a long story short. As of this moment, I have 20 songs signed to publishers and libraries. I have produced other artists and I facilitate a monthly songwriters group at a local studio where I give feedback and encouragement to other artists and songwriters.
“I’m now a practicing therapist and treat addiction, trauma, depression and anxiety as well as occasionally facilitating addiction groups.”
I continue to use Debra’s techniques, I continue to manage our finances with the tools she gave me. Essentially she helped change my relationship to business, money, success and other people.
